Velasquez Photography, Houston wedding photographer, was selected as a participant in a program called the Pepsi Refresh program.
Pepsi wanted to reach consumers on a grass- roots level. Their idea was to launch the Pepsi Refresh program, which offers grants to people with winning community improvement ideas. This part advertising part public relations campaign produced ideas that were posted online for the world to see and vote, ala American Idol.
Today, the program makes a positive impact on hundreds of communities by funding community-based projects. As ideas move from wishful thinking to reality, Pepsi has impacted the lives of more than 1.4 million people through more than 1,000 grants. “We learned about the Pepsi Refresh Project through a family member who won a Pepsi Refresh grant to grow seed crop to help families grow gardens,” says Marri Velasquez of Velasquez Photography. “Since many of our family members have served in the military, we wanted give back to military families as our way to say thank you for their service,” she says.
Several military couples have received the gift of free engagement photos. This is a luxury many military couples miss out on as other obligations take precedence. On the following pages is one of these lucky couples.